Core Card Product

UnionPay International Core Card products are for card-based payments and include debit cards, credit cards, prepaid cards and virtual cards. UnionPay International Core Card products support payment and settlement related functions, such as consumer settlement, transfer, payment, and cash deposit/withdrawal based on the card types’ different features. UnionPay International Core Card products are some of the basic products for UnionPay's overseas card issuance business.

Appalicability

UnionPay International Issuance License for a specific card type (credit, debit or prepaid)

Scenarios

1. Debit Card

The UnionPay Debit Card is a great alternative to carrying cash or checks. Cardholders can enjoy the convenience and security of making purchases with their own money simply by linking their bank accounts to a UnionPay debit card.


The UnionPay Debit Card includes both PIN-based debit cards and signature-based debit cards. UnionPay Debit Cards not only support basic functions such as ATM, POS, e-commerce, PCT, and tax refunds, but also support Card-Not-Present functions such as MO/TO, recurring, and pre-authorization.

UnionPay has the largest and safest PIN-based network in the world, so cardholders can be confident of the security of their money when using PIN verification with a UnionPay Debit Card.


2. Credit Card

The UnionPay Credit Card is a credit line product with the added functionality of “Purchase Now and Pay Later”, focusing on cardholders’ daily purchasing activity. The Credit Card product can be used both online and offline, and supports numerous cardholder requirements, including ATM access, POS purchases, pre-authorization, MO/TO, recurring transactions, in-flight commerce, tax refunds, e-commerce and more. Cardholders can choose either PIN or signature as their authentication method at the time of payment, enjoying both flexibility and security.


3. Prepaid Card

An alternative payment method to cash, the UnionPay Prepaid Card is safe, convenient and highly appealing for issuers looking to increase profitability with its flexible implementation and broad application. UnionPay Prepaid Cards support both non-reloadable and reloadable type cards and can be issued with or without ‘Know Your Customer’ requirements. UnionPay Prepaid Cards include both PIN and signature authentication, with all cards supporting online and offline use, including ATM access, POS purchases, pre-authorization, recurring transactions and remittance.

In addition, UnionPay has a flexible cooperation model which allows for specific usage scenarios and the subsequent development of highly customized prepaid card solutions.


4. Virtual Card

The Virtual Card supports virtual debit card, virtual credit card and virtual prepaid card issuing. Eliminating the need for physical media, the UnionPay Virtual Card has the advantages of being low cost, quick to issue and highly flexible. The Virtual Card can be used not only in traditional Card-Not-Present transactions, such as e-commerce, MO/TO, tax-refund and remittance, but also to make payments through mobile QuickPass. QRC scanning and contactless functionality are used in combination with UnionPay’s Mobile Pay, HCE, QRC or NFC-Tag products. Based on this technical solution, virtual cards can effectively address requirements from different industries and become a highly customizable payment tool for issuers, acquirers and merchants, and provide a better payment experience for cardholders.


Credit, debit and prepaid cards could be widely used in payment scenarios where a UnionPay card is accepted.

Except for delayed transactions like in-flight, installment purchases and recurring transactions, the Virtual Card is mainly used in e-Commerce and Card not Present transactions. In some extended scenarios, a Virtual Card could be bound with a mobile device for mobile payment with a new digital card generated (mobile NFC, QR Code etc).


Use Case

1 . Credit Card

Program name : You only live once

Product Introduction:

IBK in Korea has issued credit cards to its customers and provides appealing benefits to cardholders, such as:

1. Cashback ($20-40 for POS spending $500-1000 per month)

2. Discount for gas stations and local bus/metro, convenience store/grocery store 10% 

3. Discount for cinemas and coffee shops

案例1.png


2 . Debit Card

Program Name:SCB UnionPay MARVEL Debit Card

Product Introduction:

Debit cards issued in Hong Kong and featured with Disneyland and MARVEL themes.

The card offers related attractive benefits that include:

1. Hong Kong Disneyland

• Merchandise: enjoy 10% off of any purchase over HK$800

• Food & Beverages: enjoy 10% off of any combo purchase after 5pm

2. Hot Toys

• 5% off of items at regular / fixed price 

3. 1% year-round cash rebate on designated transactions 

案例2-1.png

3 . Prepaid Card

Program Name:Southern Commercial Bank Dual Currency OBOR Prepaid Card Program

Product Introduction:The Southern Commercial Bank Dual Currency OBOR prepaid cards  (Classic, Gold and Business) can be loaded with Surinamese dollars as well as US dollars. They are the first cards to use UnionPay International’s OBOR logo in the South America to support UnionPay International’s OBOR business. The cards support contactless and UnionPay International’s transit solution, meaning cardholders can use our cards to pay for public transportation at those companies that accept the UnionPay International transit solution such as Guangzhou Metro in China. 

Product Highlights: 

1. $0 reload fee

2. Supports the UnionPay International transit solution

3. Supports QRC payment, online purchases, and contactless, POS and ATM transactions

4. Manage your cards with the Wallet app and conduct QRC payment

案例3.png

Features

The Credit Card provides credit line to let cardholders borrow funds to pay for goods and services.

The Debit Card deducts money directly from a consumer’s checking/deposit account to pay for a purchase.

The Prepaid Card is used to access money loaded onto the card in advance. 

The Virtual Card provides a solution for issuers as a tool of:

1) Risk control - People who want to limit any potential fraud of a physical card and need to seek transaction control based on a Virtual Card.

2) Customer acquisition - Takes customers who don’t have a UnionPay Card and would like to apply for one to enjoy real-time card activation and marketing activities on the spot based on innovative products.

The Credit Card provides credit line to let cardholders borrow funds to pay for goods and services.

The Debit Card deducts money directly from a consumer’s checking/deposit account to pay for a purchase.

The Prepaid Card is used to access money loaded onto the card in advance. 

The Virtual Card provides a solution for issuers as a tool of:

1) Risk control - People who want to limit any potential fraud of a physical card and need to seek transaction control based on a Virtual Card.

2) Customer acquisition - Takes customers who don’t have a UnionPay Card and would like to apply for one to enjoy real-time card activation and marketing activities on the spot based on innovative products.


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